Tuesday, June 24, 2008

Was the "Northwest" in North by Northwest the first example of product placement?

One commenter thinks it is perhaps so. You see the red tail when Carey Grant and Leo G. Carroll are headed for a plane from Midway to Rapid City. I don't know whether the coincidence of the airline name (actually Northwest Orient at the time) and the movie title was intentional or not.

I did forget to list NW among airlines. It is funny, because I think after United I have flown on it more than any other. There must have been a traumatic experience that made me want to forget....

2 comments:

Anonymous said...

Big newsday... makes me want to lock myself away and listen to Bach as well.

From Uncle Wiki:

The title of the movie could have been "The Man In Lincoln's Nose"

Also...

"The title, North by Northwest, is often seen as having been taken from a line in Hamlet, a work also concerned with the slippery nature of reality[7]. Hitchcock noted this in an interview with Peter Bogdanovich in 1963. Lehman however, states that he used a working title for the film of "In a Northwesterly Direction", because the film was to start in New York and end in Alaska.[8] Then the head of the story department at MGM suggested "North by Northwest", but this was still to be a working title"

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